SFCC Checkout Optimization
SFCC Checkout Optimization

SFCC Checkout Optimization

Project description
The SFCC Checkout Optimization project is an initiative aimed at enhancing the performance and user experience of the online checkout process. Designed to address issues of cart abandonment and payment failures, the system revamps the checkout flow on Salesforce Commerce Cloud by introducing streamlined UI/UX improvements and secure payment options. It integrates major payment gateways such as Stripe and PayPal, supporting 3D Secure authentication to ensure transaction safety and compliance. This solution enables faster, more reliable transactions, ultimately driving higher conversion rates and customer satisfaction
Period
From DD/MMM/YYYY to DD/MMM/YYYY
Client
[Client Name]
Domain
E-commerce
Team size
10
Position
Business Analysis
Platform, server and database
SQL
Methodology
Agile scrum
Responsibilities
- Gathered requirements and documented pain points.
- Designed an optimized checkout flow with clear UI/UX improvements.
- Worked with developers to implement Stripe & PayPal payment integrations.
- Conducted UAT and ensured 3D Secure authentication support.
Achievements
30% increase in checkout conversion rate and reduced payment failures by 40%.